In 2019 I worked on a project for the Excellent line for a Dutch supermarket 'Albert Heijn'. Albert Heijn wants to expand the AH Excellent line. They would like to create a soap dispenser which would be more sustainable than the other excisting soap dispensers. The design should fit in the AH Excellent line.
Sustainable Soap dispenser
The soap dispenser is more sustainable than the existing soap dispensers because only one material (Polypropylene) is used for the entire product (even the pump system), making it easier to recycle later on. The soap dispenser comes with two different bottles. The main bottle (with syringe, as shown above) and a refill bottle. When the bottle is empty, the top can be transferred to the refill bottle. The empty bottle can be recycled and ultimately, the entire pump can also be recycled as only Polypropylene was used for the entire product.
Foammodels
First of all I started making a lot of sketches for different designs and ideas to make the product more sustainable. After that I created some foam models to see the design. The product fits with the AH Excellent line due to the colouring and shape of the product.